top of page

OUR CLIENTS

30+

Countries

A trusted network of field operations teams across continents, backed by researchers, moderators and simultaneous translators selected by Meraki's research team for each study.

10+

Regional Experts

Senior researchers and moderators with 15+ years of experience, many of whom have worked with Meraki and Latha over the years across markets and categories.

100+

Studies

From recruitment, moderation and stakeholder workshops to brand, communication and product strategy, delivered with rigour and a strong sense of regional ownership.

RELATED CASE STUDES

Image by Nathan Dumlao

COFFEE: B2B,B2C - CASE STUDY

5-country coffee innovation with café owners and consumers

Dubai | KSA | Türkiye | Malaysia | Singapore

Shop Now
Casual Winter Hairstyles_ Easy & Chic Looks.jpeg

HAIR SERUM - SNAPSHOT

Communication and positioning for hair-obsessed consumers

thailand | turkey

Shop Now
muhammad-abdullah-tebnUd0kCo4-unsplash.jpg

TOBACCO INNOVATION - CASE STUDY

Testing new cigarette flavour formats and concepts

india, PAKISTAN

Shop Now
minsoo-eun-uX20MRlbSUg-unsplash.jpg

COFFEE:B2B - SNAPSHOT

Coffee machine purchase journeys in hotels and offices

KOREA

Shop Now
bruno-ngarukiye-XBhtylOr6ZA-unsplash_edited.jpg

SHAMPOO - SNAPSHOT

Hair routines and perceptions study for brand relaunch

JAPAN

Shop Now
oleg-ivanov-NWT7mww0RPw-unsplash_edited.jpg

HAIR & SKIN CARE - SNAPSHOT

Decoding emerging beauty and wellness needs

U.S.A.

Shop Now

CONNECT WITH US

Talk @ +91- 89514 26938

Global questions

Need local decoding

Consumers expect brands to deliver global quality standards and be culturally relevant too. That's where Meraki comes in.

 

Our work is led by senior researchers with lived experience in the markets they represent, giving us an insider's understanding of culture. We don't just study consumers, we live alongside them. ​Whether in Dubai, Turkey, the USA, or across APAC, Europe and North America, we help brands bridge the gap between global ambition and local relevance.

bottom of page